Resumes are about demonstrating capabilities and qualifications in a quantifiable manner in order to differentiate you from everyone else out there in your field.
After submitting your resume, Applicant Tracking System (ATS) software reviews your information to ensure you meet the keywords and basic qualifications of the job posting. If you make that cut, a recruiting professional will read the resume to weed out less desirable candidates and act on candidates that have excelled in substantiating their qualifications.
To be one of the candidates that move forward, you need to differentiate your abilities to the human reader by showing the SIZE, SCOPE, and SCALE of your actions.
Stating your impact in words like all or many or without context leaves the reader to imagine what is meant by those descriptors. The value they infer will be based on their understanding of your area of expertise or experience, not necessarily the reality of what you did.
Don’t leave it up to the recruiters or hiring managers to “imagine” what you did. You need to tell them explicitly.
Quantifying your impact in percentages, dollars, or raw numbers can illustrate your impact. The way you demonstrate the size, scope, and scale may depend on the situation (and potentially confidentiality constraints). Pick the most compelling way to describe the impact.
What does that mean exactly?
- What was the overall budget you managed? Saying you approved, allocated, and reconciled a $10M annual operating budget is more compelling than saying you were responsible for an operating budget.
- How much did you save with the process efficiency improvements you championed and implemented?
- How many people did your process improvements impact?
- How many years of data did you analyze? Knowing you compiled, validated, and correlated seven years of profitability data allows the reader to visualize the amount and complexity of data you analyzed.
- How many and which sales channels were in your book of business?
- What percentage of the portfolio did you manage? If you handled the most extensive product portfolio, which accounts for 60% of the company’s overall product offering, say that.
- Was the experience and impact across the US, North America, or even globally?
Keep the mantra of Size–Scope–Scale in your head when writing your S-T-A-R based bullets.
Ask yourself if you have illustrated your differentiated and relevant information needed for the role and company you are applying to. It is up to you to quantify and demonstrate your impact.
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