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4 Reasons Why You’re NOT Achieving Your Business Goals

28 Jul, 2017

4 Reasons Why You’re NOT Achieving Your Business Goals

Not everyone is cut out to be an entrepreneur. As an entrepreneur yourself, I know you know what I mean when I say it takes a great deal of commitment, determination, goal setting, and follow through to make your business a success.

You also know entrepreneurs wear many hats (especially during the early stages of building their business) and as their business grows, their vision and goals they want to achieve grow as well. However, it’s one thing to set goals and another thing to achieve them which led me to write this article post.

Did you know that sharing your goals makes you more likely to accomplish your goals? Research has shown that sharing your goals not only makes you more accountable, but it fills a need for social connection.

Also, a study focused on strategies for achieving goals showed that over 70% of people who sent weekly updates to a friend reported they successfully achieved their goal or were more than half way there compared to 35% of those who kept their goals to themselves, without writing them down.

4 Things That Stop Goals from Being Achieved

#1 – Lack of Clarity

Visioning where you want to take your business or where business will be in one year or five years from now goes hand-in-hand with setting goals for your business. It can be invigorating while at the same time overwhelming.

There’s so much you want to do that you set multiple goals working a little bit on each one and achieving no real progress on any of them. In other words, you find yourself all over the place because you’re taking on too much.

Gain control. List your goals and categorize them as either long-term or short-term. To help you determine which goal will fall into which category, view long-term goals as ones you would like to achieve one year from now and short-term goals as ones that will help move you toward your long term goals.

#2  – Lack of Planning

Goal setting goes beyond just writing them down on paper, giving it an end date, and making a check list. For example, what’s the approach behind each task on your check list and when do you do it? Setting goals is one thing and achieving them is another. You need a plan.

#3 – Not Taking Purposeful Action:

Unfortunately, many people start by jotting down goals, thinking about what steps to take, and then they start questioning themselves. Doubt in one form or another starts to sneak in, stopping them in their tracks. The term “analysis paralysis” comes to mind. You can’t get anywhere without taking action.

#4 – Not Being Held Accountable

As a busy business owner, it’s VERY easy to come up with excuses as to why you can’t do this or that because there’s just not enough time – right? Wrong. There is time and it’s a matter of organizing, prioritizing, and being truly committed to attaining your goal. Don’t get me wrong, there are people who are very disciplined and successfully achieved many goals on their own. However, to do so, they had to hold themselves accountable to what they committed to do.

If you don’t have this kind of discipline, find an accountability buddy. A person who you can trust who will be up front and honest, who is willing to offer constructive criticism if needed, and most of all will hold your feet to the fire to ensure you’re moving toward reaching your goal. And, meet with your accountability buddy on a regular basis whether it be weekly, bi-weekly or monthly.

Once you’ve achieved your goal, don’t forget to take the time and CELEBRATE—it’s time to reward yourself for a job well done!

Connect, attract, and nurture … the cornerstone for creating a thriving business of ideal clients! My many years of experience primed me to build a community of only the highest-level career professionals. LEARN MORE

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