What You Need to Know About Market Research
Offering products and services based on what you “think” potential clients may want is cutting back on the amount of business you could actually be doing. When it comes to market research and attracting ideal clients, here’s what you need to know to be successful: 1. Determine what specific services and products you want to […]
What Free Stuff Does for Your Business
I’ve yet to meet anyone who doesn’t like getting free stuff. How about you? Believe it or not offering something for nothing DOES have its benefits. As a small business owner, are you taking advantage of this opportunity? I’m not saying give away all that you know but rather just a free “taste” of your […]
Get Paid What You’re Worth: 7 Facts When Pricing Services
Get paid what you’re worth. Knowing what to charge for services you provide is a common question for coaches and writers. I’d say it’s true for many service based business owners. They don’t want their fees to be too high or too low. DON’T sell yourself short or get caught up in what other people are charging. Instead, […]
How to Make the MOST of Your Marketing Dollars
If you’re in business to make money, you’re going to have to spend money and market. Unless, you consider your business to be more like a hobby and making money is not a priority. Marketing (and doing it effectively) is something every business owner, big or small, needs and MUST do if they want their […]
Top 3 Mistakes When Starting a Resume Business
Making the decision to go into business for yourself can be very exciting and scary at the same time (I know it was for me way back when). The dream of becoming my own boss, setting my own hours, and not having anyone tell me what to do is what sold me on the idea. But… […]